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MGMT 550 Week 7 Business Proposal The Stone Goose Company (2 Papers)
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MGMT 550 Week 7 Business Proposal The Stone Goose Company (2 Papers)

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  • MGMT 550 N Week 7 Business Propos The Stone Goose Company 1.docx
  • MGMT 550 N Week 7 Business Propos The Stone Goose Company.docx

This Tutorial contains 2 Papers

 

Write a Business Proposal for Management—A Social Media Policy for Stone Goose Company. Full assignment instructions are located in the Course Project tab under Course Home.
For the purpose of this assignment, you are the chief information officer for the Stone Goose Company. This is your big chance to be the principal change agent in the Stone Goose Company and to propose a new social media policy to executive management. Currently, your company does not use social media for communication or marketing. You have noticed that the employees, however, are quite fond of social media.
You may use your creative imagination to determine the type of business in which Stone Goose Company is involved. Brainstorm and propose ideas that will help the business improve operational efficiencies, save money, increase revenue or market share, improve guest satisfaction, increase social responsibility, and enhance brand image.
Expect resistance and garner enough evidence to persuade your audience to implement your ideas. You will need to include external research to support your claims. Week 7’s Business Proposal should present the key items that need to be included in the social media policy and why.20

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